(Narsee Monjee Institute of Management Studies – MBA 2007; Birla Institute of Technology and Science, Pilani – B.E 2002)
(Doctor Babasaheb Ambedkar Technological University – B.Tech)
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|Actoserba Active Wholesale Pvt. Ltd .|
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Zivame ,started by Kapil Karekar and Richa Kar , is an online lingerie store in india.
Kapil Karekar had worked with companies like InMobi, ESPN and Yahoo! for over 10 years. His core expertise is scaling platforms, web services and building community based platforms and products. Richa was previously with SAP as their retail consultant, while at SAP she got a chance to work closely with Victoria Secret. She came across a very startling fact that 70 percent of Victoria Secret’s revenue comes through online sales, and that got her thinking. She researched a bit more and figured that in India the lingerie brand penetration is very low, and there is a very blatant need for good quality lingerie across India.
They met through a common friend, and that was when Richa was thinking about the concept of online retailing of lingerie, and it kind of really appealed to Kapil and they started thinking about it seriously. Building the platform took about a month and a half and their website went live. The word Ziva in Hebrew means Radiance. “Ziva”me is “radiant me” .