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Vivek Pahwa
( Indian School of Business-2006 ; University of Michigan -2003)

January, 2013
Rank in India
Rank in World

Parent Company
SitaGita Com Ltd (subsidiary of Accentium Web Pvt. Ltd.)

Founded Year

Number of Employee
51-200 employees

Head Office
Gurgaon, India
Career Page

Major Acquisitions


SitaGita ‘s Story
Accentium Web Pvt. Ltd. had acquired’s parent company SitaGita Com Limited in April 2012. After that was also launched as a completely revamped website with a new look.

Sitagita is a global community and information portal for the Indian Woman, with topics ranging from Beauty, Fashion, Health, Diet, Travel, Relationships, LifeStyle, Entertainment, Women Career, Shopping and more. SitaGita also offers user generated blogs and forums.

SitaGita is India’s leading women’s community destination which offers relevant source of content, active user generated blogs and forums which in-turn allows the Indian women to connect, share and discuss their topics of interest. Users can get access to leads of information related to various facets of life. From recipes to delicacies, travel destinations to parenting tips, SitaGita is a website that has in-depth content on numerous issues, topics and situations. Moreover, the site also features a section for blogs that users can upload on any topic of their choice. It could be a travelogue, an experience or a problem that needs to be addressed. Blogs also allow other users to refer, assess and leave their comments; which further encourage the blogger to discuss more about the existing post and also create new write-ups. The site has forums with numerous on-going discussions on various topics and issues. Users can start their own threads of discussions and also post a new topic. A new value addition on the site has been the Poll section wherein random women-oriented questions are asked with probable answers. This helps the users to get an idea or an opinion of a cluster of users that have participated. All in all SitaGita is a website today dedicated towards Indian women empowerment and liberation as a whole.

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