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shradhanjali is an online platform to preserve the memories of departed loved ones on a digital platform. Users can create archive of their ancestors or departed family members and upload information like biography, photos, videos, family details, social services etc. They can also post condolence messages or set birth and death anniversary reminders for relatives and pass on the legacy to the future generation.

One day, Vivek Vyas and Vimal Popat were sitting outside a restaurant eating snacks served on a newspaper page. Though they were used to it, that particular day they got very disturbed — because that page was the one carrying obituaries. They were disturbed with the sight and thought of creating a platform which will provide a respectable format to remember departed souls. Since, they wanted the platform to be long lasting and globally accessible, it had to be on the online medium that is how was born.

Their research revealed that while there were several online memorial websites like, and in market, India didn’t have any. was launched by them in 2010.



Vimal Popat

Vivek Vyas

Alexa Ranking
August, 2013
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Rank in World

Parent Company

Unique Concepts Marketers LLP

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Head Office
Rajkot, India

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Startup Story